New INOV8 training athlete Tayla Howe

We are delighted to announce that Tayla Howe, weightlifter, commonwealth games athlete, and crossfit athlete, has joined team inov-8. Discover Tayla’s journey from gymnastics to weightlifting to CrossFit.

ATHLETE PROFILE

Tayla Howe using a Rogue Echo BikeTayla Howe using a Rogue Echo Bike

Name: Tayla Howe

Age: 26

Affiliate: 179 CrossFit

Favorite benchmark WOD: Filthy Fifty

Favorite movement in CrossFit: Bar Muscle Ups

Least favorite movement in CrossFit: Dumbell Thrusters

Favourite INOV8 product: F-LITE G 300

MEET THE SMILING STAR OF BRITISH CROSSFIT

Where did you grow up, do you have any siblings?

I originally grew up in Port Talbot, which is near Swansea in Wales. I have an older brother.


What’s one of your favourite memories from childhood?

Telling my parents I’m sleeping at my best friends, and we went camping with the cool kids most summer weekends. We can laugh about it now. Sport related - winning my first gymnastics meet, and medalling in every piece as well as overall. 


What did you want to be when you grew up?

Olympian!


How did you get into CrossFit?

I started off training in gymnastics and athletics but fell in love with CrossFit in 2015. I went on to compete at some named competitions and then turned my focus to weightlifting for two years, hitting the big stage at the 2018 Commonwealth Games as a Weightlifter on the Gold Coast.

Tayla Howe using gymnastic ringsTayla Howe using gymnastic rings

If you weren’t a CrossFit athlete, what would you do?

I PT and programme for other CrossFitters on the side, so would definitely consider that as a full-time job along with my own set up, but it MUST have a doggy day care section. Dogs are more welcome than humans.


When looking at brands for sponsorship, what is important to you?

That I believe in their values and what they are trying to achieve, and of course that it is a product that I would actually use. I have to have real love for the brands I’m working with.


What drove you towards team inov-8?

I love the quality and variety of shoes INOV8 offers; I also really value their approach to sustainability as a company, which is important to me. I used INOV8 footwear for many years before and (if you check my Instagram DMs, lol) I have wanted them to take me on for quite some time!


Do you have a favourite shoe so far?

The F-Lite G 300 is definitely a favourite of mine as it is so versatile and comfortable for CrossFit.

Tayla Howe doing a barbell squatTayla Howe doing a barbell squat

Looking forward, what are your goals within the sport of CrossFit?

My ultimate aim is to get to the CrossFit Games after not being too far off last year. Tunnel vision.


Do you get involved with the ‘community’ aspect of CrossFit at all?

Yes, recently I have been doing some class workouts at my current box and I have loved it. Working out with other members of the CrossFit community has given me my real love for what I do again.


What’s the best piece of advice you’ve ever received?

ENJOY IT! You’re doing what you love for a job.


What motto do you live by?

If you had one shot or one opportunity to seize everything you ever wanted in one moment would you capture it or just let it slip…See my arm for proof ;)

TAYLA'S TOP PICKS